The internationally beloved IP, Snoopy, is celebrating its 75th anniversary. With its charming illustration style adored by fans worldwide, Snoopy is embarking on its first-ever global collaboration in 2025. Partnering with Mars e-Bank.com Inc., this collaboration introduces a variety of innovative designs.The limited-edition collection, designed by Mars Taira-MT, the Chief International Award-Winning Designer of Mars e-Bank, features the groundbreaking “Chip Time Capsule” function. The first release in the collection is the Snoopy iPASS Card, a three-way collaboration between Mars e-Bank, iPASS Corporation, and Peanuts, limited to just 2,000 pieces.Beyond electronic payment functionality, the card allows users to store personal content such as love letters, photos, and videos. This marks the first integration of electronic ticketing with the “Chip Time Capsule” feature in Taiwan, enabling both anti-counterfeiting and encryption protection. Once registered in the IPNo. Actual Price Registration Chip Ai Anti-Counterfeiting System, each card becomes a multifunctional and highly secure keepsake.The Snoopy iPASS Card serves not only as a practical tool but also as a heartfelt souvenir, making it a popular choice among Japanese tourists. With its innovative “Chip Time Capsule” feature, it is expected to become a highly sought-after collector’s item.In addition, Mars e-Bank is launching a series of Chip Time Capsule Stickers. While these stickers do not include iPASS payment functions, they retain the “Chip Time Capsule” functionality. Each design is limited to 1,000 pieces. The Chip Stickers series includes:1. Imperfect Series2. Comfort & Security Series 3. Who’s Who Series4. Chaos SeriesThe limited-edition products will officially launch at 11:00 a.m. on May 11, exclusively through Mars eMall, and via Ai Smart Vending Machines located along the Red and Orange Lines of the Kaohsiung Metro.All collaborative products are registered in the IPNo. Actual Price Registration Chip Ai Anti-Counterfeiting System. As Snoopy’s birthday falls on August 10, 1950, cards with special serial numbers are expected to spark intense fan excitement and collection frenzy, likely leading to another “All in” instant sell-out phenomenon.Mars eMall Official Website: https://mars-emall.com/IPNo. Actual Price Registration Official Website：https://www.mars-ipno.com/

The beloved maneki-neko (lucky cat) has long been cherished in Japan for its story and its adorable appearance, symbolizing prosperity and blessings. In a unique collaboration, the Lucky Mars Cattie was created by Mars Taira - MT, the award-winning Chief Designer at Mars e-Bank.com Inc., and artist Lee Keng-Chun. Designed based on the traditional maneki-neko, it carries the symbolic meaning of inviting good fortune and wealth.Inspired by the traditional Japanese lucky cat and infused with the symbolism of one thousand origami cranes, the Lucky Mars Cattie conveys heartfelt wishes for health, longevity, and recovery. It’s a creation that brings people together in the spirit of sharing blessings and sending positive energy. Embedded with a chip and equipped with the Time Capsule Chip function, each Lucky Mars Cattie features zodiac headpieces and constellation accessories. Representing the four zodiac elements—Fire, Earth, Air, and Water—each design corresponds to the twelve zodiac signs, blending Eastern and Western cultural elements with a universal cosmic touch.The Lucky Mars Cattie is more than just a figurine. It supports iPASS contactless payment, and users can store personalized blessing videos, photos, and messages. With just a tap using an NFC-enabled smartphone as a serial number scanner, your heartfelt wishes come to life. The Lucky Mars Cattie, our upgraded Lucky Cat 2.0, has officially launched.Static blessings are transformed into technological connections—messages of fortune, well-wishes, congratulations, and hopes are preserved with heartfelt warmth inside the "Chip Time Capsule.” Throughout our lives, we create these personalized Chip Time Capsules for loved ones, friends, or even strangers, as tokens of care and blessings—capturing joyful memories that last.

For Earthlings, Disneyland is one of those once-in-a-lifetime destinations. In this magical place filled with wonder, joy, adventure, and laughter, worries simply fade away. The very first Disneyland opened on July 17, 1955, in California, and it remains a must-visit spot on Earth.From delicious food and fun games to live performances and endless shopping, Disneyland has it all. But the happiest thing of all is capturing joyful memories in photos. Innovation, surprise, uniqueness, warmth, and adventure—these are the very traits that define the Disneyland experience.In 2025, Disneyland is partnering for the first time ever with Mars e-Bank.com Inc. to launch something truly special. Designed by Mars Taira (MT), the Mars e-Banks’s gold-award-winning Chief Designer, the "Chip Time Capsule" is the warmest product of the century.Inspired by the story of Snow White, all the Evil Queen’s secrets are encapsulated inside the "Chip Time Capsule." The wicked witch creates a poisoned apple and sets a timed trigger for her mission. To break the curse, the seven dwarfs must unlock a secret code—“July 1937,” which is Snow White’s birthday—then wait for the prince to arrive and break the spell.Today, smartphones have replaced cameras and even become “serial number scanners”. Simply tap the finished "Chip Time Capsule" with your phone to access its contents. It’s the most heartwarming product of the century—just one tap, and let your heart be moved.Starting at 11:00 AM on May 21, the "Chip Time Capsule" will be available for purchase on the Mars eMall official website, as well as at AI vending machines located in the New Taipei Metro, Kaohsiung Metro, and Kaohsiung Enjoy Your Life KTV.The “Snow White’s Magic Mirror Series” and the “It’s Not Easy to Be a Princess! Series” Chip Time Capsule Chip Sticker Series are each limited to 1,000 pieces, priced at NT$88. Use them to store your love letters, happy photos, or your child’s videos.Just like how everyone should visit Disneyland once in their life, everyone should also create their very own "Chip Time Capsule"—to store happy memories.Mars eMall Official Website: www.mars-emall.comIPNo. Actual Price Registration Official Website: www.mars-ipno.com

The renowned Taiwanese artist, Tseng Ying-Tung, was invited to the Vatican to celebrate the 10th anniversary of Pope Francis’ papacy. The theme of the exhibition, “Five Loaves and Two Fish Love Energy,” was a remarkable expression of art.Art Diplomacy: Celebrating Pope Francis’ 10th Anniversary with the “Five Loaves and Two Fish” Special ExhibitionWhile cultural diplomacy through art has precedents, the “Five Loaves and Two Fish” special exhibition organized by the Embassy of the Republic of China (Taiwan) to the Holy See stands out. Held within the embassy, the exhibition garnered significant attention from the Vatican. The theme aligns with Catholic faith, emphasizing religious and humanitarian significance over political aspects.On March 13, 2023, marking the 10th anniversary of Pope Francis’ papacy, the embassy aimed to strengthen the over 80-year diplomatic ties between Taiwan and the Vatican. After more than a year of planning, renowned Taiwanese artist Tseng Ying-Tung was invited to exhibit 27 artworks centered on the theme “Five Loaves and Two Fish.” The exhibition’s opening on March 14 at the embassy highlighted the miracle of Jesus and the Pope’s message of universal love through Taiwanese art.The “Five Loaves and Two Fish” is one of the most renowned miracles in the Bible. Pope Francis has interpreted it as a message emphasizing the importance of compassion and sharing. To celebrate the 10th anniversary of Pope Francis’ papacy, the theme also subtly incorporates the numerical play “5x2=10,” reflecting the core spirit of the Pope’s encyclical “Fratelli tutti,” which advocates for humanity to transcend barriers of race and culture, seeing each other as brothers and sisters, and helping the weak and vulnerable.”Tseng Ying-Tung’s “Five Loaves and Two Fish” series integrates Eastern cultural elements, using ancient coins to represent the loaves and yin-yang-shaped fish, symbolizing the dual aspects of “love” and “money.” Love represents intangible care, while money signifies tangible resources; together, they form a holistic approach to helping others.Tseng Ying-Tung selected 27 pieces suitable for the embassy’s space, collaborating on a beautifully designed catalog and souvenir magnets. These meaningful gifts were presented to Vatican officials and guests during the opening, promoting Taiwanese art.The artworks were transported from Taipei by air and from Berlin by land to the Vatican. During the transport, challenges included navigating Rome’s uneven cobblestone streets, winding alleys, and narrow elevators. The nervous tension before the opening eased significantly once all the artworks safely arrived. Notable attendees on the day of the event included Cardinal José Tolentino de Mendonça, the Prefect of the Vatican’s Dicastery for Culture and Education; Archbishop Angelo Vincenzo Zani, the Director of the Vatican Apostolic Library and Vatican Secret Archives; and Father Paulin B. Kubuya, the Deputy Secretary of the Department for Interreligious Dialogue. Additionally, diplomats and representatives from the U.S., Italy, Ukraine, Lithuania, Hungary, Slovenia, Palestine, and Poland, along with Bishop Lin Chi-Nan of the Tainan Diocese, members of the Sovereign Military Order of Malta, and media representatives, were among the nearly 200 enthusiastic participants in this significant Taiwanese art event.Tseng Ying-Tung led his team from the Asir Art Museum in Tainan, including Director Tseng Jo-Hsuan, Deputy Director Chiu Hsin-Hua, and Artistic Director Tseng Jo-Chu, to Rome for the exhibition setup and opening. Taiwanese woodcut artist Tseng Mei-Chen, residing in Italy, served as the Italian interpreter, assisting Tseng in explaining his artistic concepts to the guests.Ambassador Matthew Lee emphasized that “cultural dialogue” is vital to the Vatican, and “art” serves as a bridge to understand diverse cultures. Since 2019, the embassy has organized exhibitions like “The Light of the World — Contemporary Art from Taiwan Exhibition” and “Friendly Taiwan Meets Fratelli tutti Calligraphy and Painting Exhibition,” showcasing Taiwan’s artistic diversity and shared values with the Vatican.Ambassador Matthew Lee highlighted that the “Five Loaves and Two Fish” exhibition continues the embassy’s tradition of “making friends through art and beauty,” aiming to deepen international understanding of Taiwan’s “power of goodness.” Taiwan remains committed to global values such as peace, democracy, human rights, humanitarian aid, and environmental protection, responding to the Pope’s calls and strengthening Taiwan-Vatican cooperation.Cardinal José Tolentino de Mendonça praised the exhibition’s ingenuity during his opening remarks, noting the symbolic significance of the number 10, which also represents Taiwan’s National Day on October 10. He mentioned the coincidental opening of the “Splendors of the Biblioteca Apostolica Vanticana” special exhibition at the National Palace Museum in Taipei on March 10, marking another chapter in Taiwan-Vatican collaboration. His full participation in the opening ceremony — including delivering a speech and offering a blessing — underscores his deep regard for the friendship between Taiwan and the Vatican.During the opening ceremony, a unique activity involved guests applying gold leaf to a sculpture of the “Five Loaves and Two Fish,” symbolizing the close partnership between Taiwan and the Vatican. Tseng Ying-Tung later presented the completed artwork to Cardinal José Tolentino de Mendonça, the Prefect of the Vatican’s Dicastery for Culture and Education.The exhibition’s refreshments were thoughtfully curated, featuring five types of pastries and two fish dishes from Taiwan and Rome, embodying the “Five Loaves and Two Fish” theme and allowing guests to relive the miracle’s essence. Attending guests were deeply impressed, calling it a most faithful and vivid reenactment of Jesus’s miracle.During the exhibition setup in Rome, Ambassador Matthew Lee hosted a Taiwanese cuisine dinner at his residence for Bishop Lin Chi-Nan, Robert from Berlin’s Kuchling Gallery, art gallery operators from Taichung, and the Asir Art Museum team. The dinner was filled with laughter and lively conversations, as guests exchanged insights about cultural developments from their respective regions.The evening concluded with Italian gelato, celebrating the event’s success.The embassy also arranged for the Asir Art Museum team to tour Vatican City, including the Vatican Museums and St. Peter’s Basilica, enriching their Roman experience.Photographs and videos from the exhibition capture joyful memories, with the energy of love witnessed by the Pope continuing to spread. Commemorating Pope Francis’ passing on April 21, 2025, at 1:35 AM Taiwan time, the symbolic “5x2=10” signifies that the energy of love is preserved in the most heartfelt Chip Time Capsule.IPNo. Actual Price Registration Official Website: www.mars-ipno.com

This year marks the 50th anniversary of Sanrio’s beloved Hello Kitty, and to commemorate the occasion, its first-ever functional “Chip Time Capsule” Chip ID Figurine has launched. Limited to just 3,000 units worldwide, the collectible sold out instantly—before any advertisements even aired—sending Hello Kitty fans into a frenzy.What makes it so collectible is the limited-edition serial number. Just like coveted phone numbers or car license plates, these special numbers can even require public bidding. In Hong Kong, for instance, the No.1 license plate is valued at over 100 times the price of a luxury car, and some desirable phone numbers have fetched millions. Lucky numbers with symbolic meaning—like No.1, 168, 888—or those tied to a celebrity’s birthday are especially sought after.Why has the value of the “Chip Time Capsule” skyrocketed so rapidly? The built-in chip includes anti-counterfeiting technology and is linked to the “IPNo. Actual Price AI Anti-Counterfeiting System,” ensuring buyers don’t have to worry about purchasing fakes. Authenticity can be verified instantly with any smartphone equipped with NFC, acting as a “serial number scanner”, by simply scanning the chip embedded in the figurine.The secondhand market has already seen soaring prices. In Japan, a Hello Kitty collector has offered 100 times the original price for figurine No.111—Hello Kitty’s birthday on November 1st—causing a stir among fans. This one-of-a-kind chip figurine also allows users to store love letters, photos, or videos, turning it into a heartfelt keepsake or gift. By scanning the figurine with an NFC-enabled smartphone, the stored content can be played, adding a warm, personal touch. It has been hailed as the most collectible chip figurine of 2025.

Mars e-Bank.com Inc., in collaboration with Sanrio Japan, is releasing a limited-edition collection of Chip Figurines, each with a unique chip ID. Only 3,000 units of each design will be available worldwide.These award-winning figurines, contactless-readable multimedia chip drive, feature an internationally recognized advanced design. Users can store up to 55 photos or a 1-minute video in their figurine and access the content via smartphone.By simply tapping the figurine with a smartphone as a serial number scanner, users can instantly play videos and photos while displaying the unique encrypted serial number, IPNo., and the limited edition serial number, allowing them to verify authenticity on their own. The IPNo. Actual Price Registration Chip Anti-Counterfeiting Ai System provides real-time insights into original pricing, second-hand market value, and a complete price history, making this an unprecedented innovation. These 2025 must-have collectible figurines have already garnered international media attention.The Sanrio figurines will officially launch on March 21 at 11:01 AM. Online sales will be exclusively available at Mars e-Bank’s Mars eMall, while physical purchases will be limited to the Hello Kitty Ai vending machine at Kaohsiung’s Enjoy Your Life KTV, with both sales channels opening simultaneously. Expect to see Hello Kitty fans going all in for a lightning-fast sellout.As seen in global collector trends, special serial numbers—such as 111 (Hello Kitty’s birthday), 520 ("I Love You" in Chinese numerals), or numbers associated with celebrity birthdays—are expected to be highly sought after, with collectors eagerly hunting for lucky numbers in anticipation of future value appreciation.Mars eMall：https://shop.marsun-didi.com/IPNo. Actual Price Registration：https://www.mars-ipno.com/

Mars e-Bank.com Inc., in collaboration with the Kaohsiung Computer Association and STMicroelectronics, has developed the IPNo. Actual Price Registration Chip Anti-Counterfeiting Ai System. The primary goal is to combat fraud, prevent counterfeiting, and protect intellectual property rights. With counterfeit products flooding the global market, consumers often struggle to distinguish between authentic and counterfeit products, resulting in significant losses and posing challenges for both governments and the public due to fraud.By partnering with leading international chip manufacturers, Mars e-Bank has secured international patents and developed Chip Anti-Counterfeiting Ai System. Why is it named IPNo.?The system works by embedding a chip into any product or affixing an anti-tamper chip. By using the NFC functionality on a smartphone to scan the chip, users can read the unique encrypted serial number, IPNo., embedded in the chip, which acts like a chip ID card. The integrated hardware and software system is connected to an Ai system, enabling the verification of a product’s authenticity, matching and confirming serial numbers and photos, and providing information on its original price, pricing history, and secondhand market price. No app download is required—simply use an NFC-enabled smartphone to scan the product and verify its authenticity. Even those unfamiliar with technology can use it effortlessly, making authentication more convenient than ever.The first international companies approved to join the IPNo. Actual Price Registration Ai System include Sanrio Japan, the Snoopy 75th Anniversary Series, Universal Pictures, Illumination Entertainment (Minions), Walt Disney (Snow White, Mickey & Friends, Zootopia, Frozen series), Pixar (Up, Inside Out, Toy Story 30th Anniversary Series), and the Marvel Superheroes Series.The approved domestic companies include EasyCard Corporation, iPASS Corporation, Pets Castle Six-Star SPA Club, Enjoy Your Life KTV’s Cozy Bear, Wanli Ji An Temple’s Gold Illuminated Card, Donggang Donglong Temple's Little Prince Horse Series, Asir Art Museum Tseng Ying-Tung’s international masterpieces, Golden Melody Award-winning artist Weng Li-You’s Chip Time Capsule Keychain, and Golden Melody Award-winning artist Chan Ya-Wen’s Chip Record, Acting the Song Album. The list of companies awaiting approval continues to grow. With this system, consumers can verify a product’s authenticity on their own, significantly reducing the risk of fraud.For more information on IPNo. Actual Price Registration, please visit: www.mars-ipno.com.

Thank you to all the fans for your enthusiastic support of Chan Ya-wen’s “Acting a Song” Chip Record—now officially sold out on Mars eMall!Chan Ya-wen’s first-ever Chip Record features an embedded chip and an official limited-edition serial number. With smartphones with built-in NFC functionality, fans can instantly play the album, verify the serial number for authenticity, and easily check its value growth on the IPNo. Actual Price Registration. Once the product is bound, the album can be played directly through the app.Where to BuyThe Chip Record is still available at Five Music. Visit:www.5music.com.tw/CDList-C.asp?cdno=446395679388IPNo. Actual Price RegistrationCurious about the value appreciation and market trend of your Chan Ya-wen “Acting a Song” Chip Record?Check the official IPNo. Actual Price Registration here:www.mars-ipno.com

The latest Hello Kitty Series from Sanrio features Mars e-Bank's exquisite Guilloché for anti-counterfeiting. Every detail, when magnified, reveals unique artistic charm. These designs are not just collectibles but precious gifts, filled with sincerity and elegance. Whether kept as a collectible or given as a gift, they offer extraordinary artistic significance and aesthetic value. Guilloché, known for its intricate, repeating wave or straight-line patterns, creates a beautiful visual effect of "order within chaos."This technique has been used since ancient times in the engraving of precious metals and jewelry design, etching intricate patterns onto metals to reveal unique visual charm through the interplay of light and shadow. Only through a magnifying glass can one truly appreciate the craftsmanship hidden within these delicate patterns.Integrating Guilloché into the Hello Kitty Series not only enhances the artistic appeal of each product but also adds an unmatched layer of security. These intricate patterns are nearly impossible to replicate, ensuring that every Hello Kitty product is authentic and unique. This not only protects your investment but also guarantees the authenticity and value of each product. Every Hello Kitty piece with Guilloché is a testament to the commitment to both aesthetics and anti-counterfeiting, while also reflecting a deep appreciation for sentimental value.